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Grape Up is a company that provides technology consulting and modern software development services. They specialize in delivering innovative solutions powered by cloud and AI.
The project involved redesigning Grape Up's corporate website using a modular system, transforming a complex platform of over 50 pages into an easy-to-manage website.
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The Grape Up business website redesign project presented a complex challenge: transforming a large-scale corporate website while equipping the marketing team with flexible, user-friendly tools for managing content independently. The project encompassed over 50 subpages and required a systematic approach to maintain consistency while allowing room for customization.
The primary challenge was creating a modular design system that would serve both as a comprehensive style guide and a practical toolkit for the marketing team. The goal was to enable non-designers to build and maintain professional-looking web pages independently, without compromising the brand's visual integrity or technical standards.
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A key innovation in this project was the development of modular sections specifically designed for WordPress integration. These sections were crafted to work seamlessly within a custom website builder, giving the marketing team the ability to construct new pages using pre-designed components. This approach kept branding consistent across all content while giving the team the flexibility to adapt layouts for different needs. The system was built to support a fully responsive design across all devices.
I approached this challenge by developing a robust design system with a focus on modularity and reusability. The component library included meticulously designed elements such as:
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The project resulted in a fully redesigned website that provided the marketing team with powerful tools for ongoing content management. The modular approach significantly reduced the time needed to create new pages while maintaining high design standards. The system increased efficiency in content updates and ensured a consistent brand presentation across all digital touchpoints.
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